Oakland County Health Division

Cannabis Safety Campaign

In a multi-year partnership with Oakland County Health, I helped ideate and execute a cannabis education campaign. This campaign targeted four key messages: Breastfeeding awareness, safe storage, youth use and driving hazards. It spanned from the ideation, creation and client presentation stages of concepting to the selection of one idea to bring to market. 

The selected campaign required custom illustrations for each messaging topic and materials created include: printed takeaways, out of home boards, social media graphics and several videos.